Lab Created Diamonds on White Velvet | Lisa Robin


About natural Diamonds

Formed formed by the heat and pressure of the Earth, around 1 to 3 billion years ago, find out about natural diamonds.

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About Natural Diamonds

Did you know that natural diamonds are the oldest things you will ever touch? That's because they were formed by the heat and pressure of the Earth, around 1 to 3 billion years ago. But that's just the beginning of their journey. Millions of years later, ancient volcanoes blasted them towards the Earth's surface from an average depth of 100 miles. These diamonds were then trapped in the molten rock of the exploding volcanoes, and can now be found in the remnants of these ancient volcanoes, known as kimberlite pipes. While some natural diamonds are mined, others are recovered without mining.

Natural Diamond Rarity

The total number of natural diamonds, which are one carat or larger, that are recovered in a year, could only fill a five gallon container? The value of natural diamonds lies in their rarity and uniqueness as a natural gem. This rarity and limited supply make natural diamonds highly valuable. In fact, over the last 35 years, the value of natural diamonds has appreciated by about 3% annually on average. They are not just valuable but can also be passed down as an heirloom.

Natural Diamond Environmental Impact

In the process of recovering natural diamonds, no toxic chemical by-products are utilized as these precious gems are easily extracted from the host rock after being mined. The remaining rock is kept on the site and used to restore the land back to its original state once mining operations are concluded. Over 80% of the water used during mining is recycled.

Conflict Diamonds and The Kimberly Process

The Kimberley Process (KP) is a trade regime established in 2003 with the aim of enhancing transparency and oversight in the diamond supply chain. The primary objective of KP is to eradicate the trade in conflict diamonds, which are rough diamonds sold by rebel groups or their allies to finance conflict against legitimate governments. The KP promotes legitimate trade in rough diamonds among participating countries by ensuring that they enforce a certification scheme that enhances transparency and security and prohibits trade with non-participants.

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That’s why we are here to guide you through every step - from understanding what carat, color, cut and clarity mean, to designing the perfect ring.


Learn about Lab grown diamonds, how they are made, the differences between lab and natural diamonds, and how they impact your budget.


Everyone loves a diamond alternative, and why not? It is very appealing to find a gemstone that looks like a diamond for a significantly lower investment. The popularity of lab created diamonds in the market has created some confusion. So let us clear it up.

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